# Pricing Compliance Report

> Audit a dealer's inventory for advertised-price inconsistency exposure.

**Price:** $4.99 per report. Runs inside Claude or ChatGPT (MCP), or as a shareable hosted web report. Pay per report, no subscription.

Audits a dealer's inventory and flags advertised-price exposure: the same VIN advertised at materially different prices across more than one dealer-site channel AT THE SAME TIME (the concurrent cross-channel discrepancy regulators look for), plus stale/phantom listings (a VIN sitting on one site 90+ days). For each flagged VIN it reconstructs the advertised-price timeline (the evidence trail) and tallies high-exposure / review / stale counts. A price that simply drifts down over time is normal repricing and is deliberately NOT flagged. Two ways to run it: pass an explicit VIN list (vins) to audit a specific set, OR pass a dealer_id (mc_dealer_id or website domain) and we pull the dealer's full LIVE inventory from the Dealer Inventory Syndication feed and audit it (up to the limit). hint_zip is optional, used only as a fallback if the dealer is not in the syndication feed. The report tells you how many VINs the dealer has live so you can raise the limit (up to 1000) to cover more. Framed under FTC Act Section 5 (deceptive advertising) and state advertising / UDAP laws. It does NOT rely on the FTC CARS Rule (vacated by the Fifth Circuit in 2025). All figures are advertised (listed) prices on dealer websites, never sale prices; coverage is dealer sites, not aggregators. Marketcheck supplies the advertised-price evidence; the dealer compares it against their own sale records to complete the compliance determination. PRICING: metered at $0.20 per vehicle audited, with a $4.99 minimum, up to 1000 VINs per batch. You pay only for the vehicles actually audited. If the audit could cost more than the $4.99 floor, it requires cost confirmation: call first WITHOUT confirm_cost_usd to get an up-to quote (this charges nothing), then call again with confirm_cost_usd set to the quoted cap once the user approves. Use when a dealer or dealer group asks to AUDIT their lot advertised-price compliance exposure across many VINs, catch phantom or stale listings, check cross-channel price consistency, or prepare for an FTC / state advertising inquiry. For the advertised price-of-record of one or a few specific VINs, use VIN Price Check instead.

## Inputs

### Recommended
- **dealer_id** (e.g. `dthondachicago.com`): Audit a whole dealer: paste their mc_dealer_id OR their website domain (e.g. dthondachicago.com). We pull the dealer's full live inventory from syndication and audit it (up to the limit). Use this OR a VIN list below. Defaults to your linked dealership.
- **vins** (e.g. `WA1FVBF1XTD010534, 1FTFW1ED5PFA12345`): Audit a specific set of VINs instead of a whole dealer: comma or newline separated, up to 1000 per batch. When provided, the Dealer ID is ignored. Each VIN is metered at $0.20.

### Optional
- **hint_zip** (e.g. `60610`): ZIP at the dealer's lot. Optional fallback: only used if the Dealer ID is not found in the syndication feed, to locate inventory by tight-radius search.
- **limit** (e.g. `25`): Maximum vehicles to audit (default 25, max 1000). Each VIN adds an advertised-price history lookup. Metered at $0.20 each above the $4.99 floor.
- **confirm_cost_usd** (e.g. `20`): Only when the audit could cost more than the $4.99 floor (i.e. more than ~25 VINs). After quoting the user the up-to cap and getting approval, call again with this set to the quoted cap. Charged for vehicles actually audited, never above the cap. Leave empty on the first (quote) call.

## Data semantics

Every price is a **listed (asking) price**, not a transacted sale price. "Recently off-market" comps show a vehicle's last list price (a sold proxy). The ML "MarketCheck Price" predicts an optimal listing price, not a sale price.

## How to run

Connect MarketCheck to Claude or ChatGPT at https://ai.marketcheck.com/install, then ask in plain English. Or open the report page and run it.

[Open the Pricing Compliance Report](https://ai.marketcheck.com/reports/pricing-compliance-report) · [All reports](https://ai.marketcheck.com/) · [llms.txt](https://ai.marketcheck.com/llms.txt)